This film trailer is of twilight breaking dawn part II, the
main focus on the beginning if the trailer is of one if the main characters
Bella (Kristen Stewart) as she has just been turned into a vampire; they focus
on her speed, strength and rose red eyes as she was so ordinary in the rest of
the films. This appeals to the audience as they were building up to her
becoming a vampire from all four film so the audience is eager to see what she
would look like now she has turner from a human to a vampire. In addition, in
breaking dawn part II book, they describe Bella to look very beautiful
therefore everyone wants to see the transformation. In the beginning of the
trailer the camera shots that have been used start from a long shot then into
an extreme close up of Bella’s eye to emphasise she has now turned into a
vampire hence her eyes being red. It then changes to a medium long shot to show
her body language and facial expressions as she is currently hunting an animal
at the beginning of the trailer, in order to show her speed and strength they
make they focus on her and the animal, going into a low angle shot which shows
the audience how viscous the attack is. Throughout the trailer most camera
angels are either long distance to show the whole impact of the action going to
happen or a medium long shot to get facial expressions in and body language in;
there are some really quick camera shots in this to show the speed of the
vampires. Plus there are some fades, when it changes from one scene to the next
as a trailer only has a certain amount of time to the important scenes in.
Each scene changes within a matter of seconds as when you
are advertising you only have a matter of a couple of minutes to grab the
audience’s attention straight away. In this trailer the scene lasts for about
4-8 seconds depending on how important the scene is for example, the beginning
and end are quite long as that has a big impact on audiences judgment of the
film, where as throughout the trailer they want to fit in loads of different
parts of the film so each clip they show is for about 5 seconds then it fades
out into another one. The background
music gets people to feel exited for the movie to come out, in addition the
characters voice are on top of the background music which makes it more intense
as we can hear bits of what they are thinking, which could be an enigma code,
as it makes the audience think, why is that happening? Towards the end of the
trailer the music speed up and gets louder as they are showing the action in
the last 15 seconds of the trailer which creates a mood within the audience.
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